Founded by Rasha Alrifaie in Saudi Arabia, the brand embodies a timeless fusion of modern silhouettes and traditional craftsmanship. Specializing in bespoke womenswear, Rasha creates pieces that celebrate individuality while honoring heritage. Each garment is thoughtfully designed to reflect contemporary elegance with a touch of classic artistry. 

Driven by a passion for personal expression through fashion, Rasha occasionally extends her creative vision into menswear, crafting one-of-a-kind pieces inspired by unique moments and ideas. With a commitment to meticulous detail and personalized service, the brand offers an exclusive made-to-measure experience, ensuring that every design is as unique as the person wearing it. 

At Rasha Alrifaie, fashion is not just worn — it is measured, made, and remembered.